Malaysia
Multimedia University
Bachelors
Business
In-person
3 Years
US$5,520
N/A
QS World University Rankings: 2022 1001, 2023 1001, 2024 1001, 2025 1001, 2026 851
The Bachelor in Business Management (Honours) at Multimedia University is a 3-year undergraduate business degree focused on the core ideas and practice of managing organisations. It brings together business, finance, marketing, operations and organisational study to build a broad understanding of how businesses function in changing environments.
The programme offers a structured learning experience that moves from foundational business knowledge into more applied areas like strategic management, business analytics and digital marketing. With topics that also touch on global management, ethics and decision-making, the course gives a balanced view of business practice and the wider context in which managers work.
Fundamentals of Marketing
Fundamentals of Economics
Accounting for Decision Making
Principles of Finance
Psychology
Management
Managerial Statistics
Global Management
English for Business Communication
Database Management System
Entrepreneurship
Business Ethics
Strategic Marketing
Business Law
Research Methodology
Organizational Theory and Design
Production and Operation Management
Human Resource Manafement
Organizational Behaviour
Business Analytics
Digital Marketing
Management Decision Science
Management of Technology and Innovation
TQM for Managers
Project Management
Organizational Change and Innovation Management
Strategic Management
Leadership
Labour Economics
Product Planning and Management
Investment
Global Marketing
Theory of Inventive Problem Solving
Social Media Marketing
Event Marketing
Small Business Management
Environmental and Resource Economics
Digital Media in Business
Open electives from other faculties
Character Building
Sustainable Society
Fundamentals of Digital Competence with Basic Programming
U1, U2, U3, U4 (Refer program structure)
| Curriculum | Required Score |
|---|---|
| Foundation / Matriculation | Pass Foundation/ Matriculation studies with at least CGPA of 2.00 from a recognised institution |
| A-Level | Pass A-Level with a minimum of Grade D in any two (2) subjects Additional requirementa Pass in Mathematics and English at an equivalent school level or its equivalent |
| Diploma | Any qualifications equivalent to Diploma or Advanced Diploma (Level 4 or 5, MQF) with at least CGPA of 2.00 |
| Test | Score |
|---|---|
| IELTS or equivalent | IELTS 5.5 or equivalent for this MMU undergraduate programme. |
| Details | Fee |
|---|---|
| Year 1 | US$5,520 |
| Year 2 | US$5,520 |
| Year 3 | US$5,520 |
| Estimated total | US$16,561 |
Fee amounts are estimates based on university-published international student fee information available at the time of publication. Actual fees may change by intake and may vary because of exchange rates, taxes, or university updates.
Graduates of this programme will acquire the fundamental knowledge, skills and techniques of organisational management, as well as core knowledge in the application of multimedia and ICT for strategic purposes in managing various business organisations.
Bachelor in Business Management (Honours) takes 3 years and is delivered in person.
Yes, Bachelor in Business Management (Honours) includes project-based learning through published project or consulting components in the course structure.
Academic entry requirements vary by qualification and may include Foundation / Matriculation, A-Level or other accepted pathways. English evidence may include IELTS 5.5 or equivalent.
The estimated international tuition fee is US$5,520 per year.
