Malaysia
Sunway University
Bachelors
Media
In-person
3 Years
US$25,899
20%
The Bachelor of Arts (Honours) in Advertising and Branding at Sunway University is a comprehensive 3-year full-time program designed to nurture creative thinkers equipped with the skills and knowledge to investigate, analyze, conceptualize, and present visual information and ideas. The curriculum integrates Advertising, Communication, Design, Contextual Studies, and Professional Studies, focusing on competencies in creativity, critical thinking, and entrepreneurial thinking. Graduates will receive dual certification from Sunway University and Lancaster University.
Principles of Advertising
Creative Thinking
Designing with Type
Graphic Communication
Digital Photography
Communication Theory and Practice
Conceptual Art Direction
Media, Culture & Society
English for the Arts
Integrated Marketing Communication
Global Branding and Identity
Creative Copywriting
Strategic Advertising Campaign
Law & Ethics in Communication
Digital Media Literacy
Corporate Identity Design
Free Elective 1
Free Elective 2
Communication Skills
Advertising Design & Production
Advanced Graphic Communication
Media Planning
Research Methodology in Advertising
Research Project in Advertising
Final Year Project
Industrial Training
Discipline Elective 1
Discipline Elective 2
Appreciation of Ethics and Civilisation
Bahasa Melayu Komunikasi 2
Community Service for Planetary Health
Critical Thinking
Entrepreneurship Mindset and Skills
Integrity & Anti-Corruption
Basic Narrative Analysis
Celebrity Culture
Event Management
Intercultural Communication
Introduction to Packaging
Investor Relations
Political Communication
Psychology in Communication
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| Curriculum | Required Score |
|---|---|
| A-Level | Minimum 8 points (minimum Grade D in at least 2 subjects). |
| Australian Matriculation | Minimum ATAR score of 50%. |
| Canadian Matriculation | Minimum 50%. |
| Monash University Foundation Year | Minimum 50%. |
| International Baccalaureate (IB) | Completed with a minimum of 24 points (excluding bonus points). |
| Sunway Diploma in Related Field* | CAVG 50% or CGPA 2.0. |
| APEL.A | An APEL.A Certificate (APEL T-6) (Recognition of Prior Learning). |
| Test | Score |
|---|---|
| IELTS | 6 |
| MUET | 4 |
| Details | Tuition Fee |
|---|---|
For International Students | US$25,899 |
