The Bachelor of Mass Communication (Honours) in Public Relations and Event Management at Taylor's University combines communication study with a clear focus on public relations and event planning.
Malaysia
Taylor's University
Bachelors
Business
In-person
3 Years
US$12,511
N/A
QS World University Rankings: 2023 284, 2024 284, 2025 251, 2026 253, 2027 272
The Bachelor of Mass Communication (Honours) in Public Relations and Event Management at Taylor's University combines communication study with a clear focus on public relations and event planning. It is built around a flexible curriculum framework that lets students shape part of their study through elective choices, while still grounding them in the core knowledge of the discipline.
The course is delivered on campus over three years and offers a broad learning experience that balances specialist study with wider university learning. Taylor's University positions the programme for students interested in the strategic, organisational and audience-facing sides of communication, with room to broaden interests through related study options.
Introduction to Mass Communication
Visual Communication
Intercultural Communication
Communication Theory
Innovative Media
Media Writing
Media Analytics
New Media and Society
Media Law & Ethics
Design for Events
Events & Entertainment
Events Operation
Exhibition Management
International Public Relations
Promotional Writing
Publicity and Media Relations
Pubilc Relations Principles
Crisis Management
Research Methods
Professional Media Workshop
Final Project
Research Project
Public Relations Events Consultancy
Internship
Penghayatan Etika dan Peradaban / Bahasa Melayu Komunikasi 2
Falsafah dan Isu Semasa
Emotional Intelligence in Action
Kursus Integriti Dan Antirasuah (Integrity And Anti-Corruption)
Social Innovation Project
| Curriculum | Required Score |
|---|---|
| Taylor's Foundation/ Diploma Programme | Pass with min. CGPA 2.00 |
| Taylor’s Foundation in Arts (FIA) | Pass with min. CGPA 2.00 |
| Taylor’s Diploma in Communication (DICM) | Pass with min. CGPA 2.00 |
| A Level | Min. DD (2 subjects) |
| AUSMAT (SACEi) | Min. ATAR 55 |
| Canadian Pre-University (CPU) | Min. average of 55% in 6 subjects |
| International Baccalaureate (IB) | Min. 24 points in 6 subjects |
| Monash University Foundation Year (MUFY) | Overall 50% |
| Foundation / Pre-University from any other institution recognised by MOHE with min CGPA 2.0; or | Pass |
| Diploma from any other institution recognised by MOHE | Pass |
| Diploma in Media and Communication or its equivalent | Pass Notes / exceptionsPre-requisite of credit in English at O-Level or equivalent is not required |
| Any other equiv. qualification | Any other equiv. qualification recognised by M'sian Government |
| Requirement | Details |
|---|---|
| Prerequisites | Pre-university / foundation entryPass O-Level or equivalent with 5 credits including English for entry with pre-university / foundation qualification Diploma entryPass O-Level or equivalent with 3 credits including English for entry with Diploma qualification Conditional admissionCandidates without a credit in English at O-Level or equivalent may be admitted if the Pre-University, Foundation or Diploma programme contains subjects in English that are equivalent or higher to English at O-Level |
| Test | Score |
|---|---|
| IELTS | 5.0 |
| Pre-U / Diploma | Completed Pre-U / Diploma that was conducted in English |
| Details | Fee |
|---|---|
| Year 1 | US$12,511 |
| Year 2 | US$12,511 |
| Year 3 | US$12,511 |
| Estimated total | US$37,532 |
Fee amounts are estimates based on university-published international student fee information available at the time of publication. Actual fees may change by intake and may vary because of exchange rates, taxes, or university updates.
The Bachelor of Mass Communication (Honours) in Public Relations and Event Management at Taylor's University combines communication study with a clear focus on public relations and event planning.
Bachelor of Mass Communication (Honours) in Public Relations and Event Management takes 3 years and is delivered in person.
Yes, Bachelor of Mass Communication (Honours) in Public Relations and Event Management includes an internship or industrial training period.
Academic entry requirements vary by qualification and may include Taylor's Foundation/ Diploma Programme, Taylor’s Foundation in Arts (FIA) or other accepted pathways. English evidence may include IELTS 5.0.
The estimated international tuition fee is US$12,511 per year.
