The Master of Strategic Communication at UCSI University is a postgraduate programme focused on how organisations communicate strategically across internal and external audiences.
Malaysia
UCSI University
Masters
Media
In-person
1 Year
US$14,569
N/A
QS World University Rankings: 2023 284, 2024 300, 2025 265, 2026 269, 2027 282
The Master of Strategic Communication at UCSI University is a postgraduate programme focused on how organisations communicate strategically across internal and external audiences. It explores communication in governmental, non-governmental and corporate settings, with particular attention to the pressures created by digitalisation and global change.
The course combines theoretical study with applied thinking in strategic, digital and marketing communication, helping students examine how communication shapes leadership and organisational practice. It is offered in full-time and part-time modes, and the dissertation requirement adds a research component to the learning experience.
Theories and Concepts in Media and Communications
Methods of Research in Media & Communications
Critical Approaches to Strategic Communications
Corporate Communications
Statistics in Strategic comm
Big Data Analytics
Crisis Communication
Strategic Communication in Practice: Professional Perspectives
Social Media Marketing Strategies
Candidates will also be expected to complete a dissertation to graduate.
| Curriculum | Required Score |
|---|---|
| Bachelor's degree (CGPA 2.75 and above) | Conditional admissionA bachelor’s degree with minimum CGPA of 2.75 or equivalent, as accepted by the HEP Senate |
| Bachelor's degree or equivalent (CGPA 2.50 to 2.75) | A bachelor’s degree or equivalent with minimum CGPA of 2.50 and not meeting CGPA of 2.75 Conditional admissionCan be accepted subject to rigorous internal assessment |
| Bachelor's degree or equivalent with work experience | A bachelor’s degree or equivalent not meeting CGPA of 2.50 Conditional admissionCan be accepted subject to a minimum of 5 years working experience in relevant field |
| Test | Score |
|---|---|
| English Language Requirement | International Students: As is the medium of instruction for all postgraduate programmes at UCSI University is the English Language, applicants must meet one of the following requirements to gain admission: |
| CEFR | CEFR: Mid B2 |
| MUET | MUET: 0 |
| IELTS | IELTS: 0 |
| TOEFL | TOEFL IBT: 60 |
| TOEFL | TOEFL (Online): 5 |
| PTE | Pearson Test of English: 59 |
| Linguaskill | Cambridge B1, B2, C1, C2, Linguaskill Online: 169 |
| Details | Fee |
|---|---|
| Year 1 | US$14,569 |
| Estimated total | US$14,569 |
Fee amounts are estimates based on university-published international student fee information available at the time of publication. Actual fees may change by intake and may vary because of exchange rates, taxes, or university updates.
The Master of Strategic Communication at UCSI University is a postgraduate programme focused on how organisations communicate strategically across internal and external audiences.
Master of Strategic Communication takes 1 year and is delivered in person.
Academic entry requirements vary by qualification and may include Bachelor's degree (CGPA 2.75 and above), Bachelor's degree or equivalent (CGPA 2.50 to 2.75) or other accepted pathways.
The estimated international tuition fee is US$14,569.
Master of Strategic Communication focuses on Communication within Media at UCSI University.
