The Bachelor of Science in Business Analytics at the University of Southampton focuses on how data-informed thinking supports business decision-making.

Malaysia
University of Southampton
Bachelors
Business
In-person
3 Years
US$12,344
N/A
QS World University Rankings: 2022 77, 2023 78, 2024 81, 2025 80, 2026 87, 2027 111
The Bachelor of Science in Business Analytics at the University of Southampton focuses on how data-informed thinking supports business decision-making. It sits within the business field and centres on business analytics as a specialist area, with a programme structure that lets students shape part of their study through optional topics.
The course is taught in person over three years and combines analytical study with a broader view of how organisations operate in practice. Its content points to contemporary business themes, with options that can extend into areas like digital business models and operations management, giving the degree a flexible but clearly business-focused character.
Introduction to Accounting and Finance
Introduction to Management
Introduction to Marketing
Analytics Implementation I: Spreadsheets and Databases
Business Analytics Programming I: SAS Base Language
Predictive Analytics I: Regression and Combinatorial Techniques
Prescriptive Analytics I: Fundamentals of Management Sciences
Foundations of Business Analytics
Management Analysis
Analytics Implementation II: Visualising Data for Effective Communication
Business Analytics Programming II: Algorithmic Thinking
Consulting: Context, Concepts and Practice
Predictive Analytics II: Business Forecasting
Prescriptive Analytics II: Simulation Business
Analytics Implementation Ill: Knowledge Management, Methods and Ethics
Analytics in Action I
Analytics in Action II
Prescriptive Analytics Ill: Optimisation
Final Project
Digital Business Models
Financial Accounting II
Financial Econometrics I
Financial Management
Management Ethics
Research Methods in The Social Sciences Innovation, Technology and the Environment
Making Successful Decisions
Operations Management
Portfolio Theory and Financial Markets
Problem Structuring Methods
Marketing in the Digital Age
Technological Innovation
Corporate Social Responsibility and Sustainable Business
Managing High-Growth Businesses
Project Management
Risk Management
Strategic Operations Management
| Curriculum | Required Score |
|---|---|
| A-level | BBB excluding General Studies Required subjectMathematics (minimum Grade 6/B) in GCSE |
| IB Diploma | Pass with 30 points overall, 15 at Higher Level Required subject
|
| Foundation Year | Programme conditionsFoundation Year programmes from the other institutions will be considered on a case by case basis |
| Test | Score |
|---|---|
| English Language Requirement | IELTS: 6.5 overall, minimum 6.0 in all components Accepted alternatives
|
| Details | Fee |
|---|---|
| Year 1 | US$12,344 |
| Year 2 | US$12,344 |
| Year 3 | US$12,344 |
| Estimated total | US$37,032 |
Fee amounts are estimates based on university-published international student fee information available at the time of publication. Actual fees may change by intake and may vary because of exchange rates, taxes, or university updates.
The Bachelor of Science in Business Analytics at the University of Southampton focuses on how data-informed thinking supports business decision-making.
Bachelor of Science in Business Analytics takes 3 years and is delivered in person.
Yes, Bachelor of Science in Business Analytics includes project-based learning through published project or consulting components in the course structure.
Academic entry requirements vary by qualification and may include A-level, IB Diploma or other accepted pathways. English evidence may include IELTS 6.5.
The estimated international tuition fee is US$12,344 per year.



