Master of Science Digital Marketing at the University of Southampton is a postgraduate business degree focused on marketing in a digital environment.
Malaysia
University of Southampton
Masters
Business
In-person
1 Year
US$13,253
N/A
QS World University Rankings: 2022 77, 2023 78, 2024 81, 2025 80, 2026 87, 2027 111
Master of Science Digital Marketing at the University of Southampton is a postgraduate business degree focused on marketing in a digital environment. It explores how organisations use digital channels, data and online platforms to shape customer engagement and brand strategy, with a clear emphasis on contemporary marketing practice.
Delivered as a one-year in-person masters, the course offers a focused route into advanced study in digital marketing. Its business context supports a specialist learning experience that combines strategic thinking with the practical demands of marketing in a fast-changing digital landscape.
Building Customer Insight
Integrated Marketing Communication Design
Contemporary Marketing Practice: Ethics, Innovation, and Social Responsibility
Research Methods for Marketing
Digital Analytics
Digital Marketing Strategy
Dissertation for Marketing, or Marketing Practice Based Dissertation
Digital Marketing Applications
Services Marketing
Managing Digital Design and Web Development
| Curriculum | Required Score |
|---|---|
| Bachelor Degree | Qualification
|
| Test | Score |
|---|---|
| English Language Requirement | Notes / exceptionsEquivalent qualifications may be accepted. |
| Details | Fee |
|---|---|
| Year 1 | US$13,253 |
| Estimated total | US$13,253 |
Fee amounts are estimates based on university-published international student fee information available at the time of publication. Actual fees may change by intake and may vary because of exchange rates, taxes, or university updates.
Master of Science Digital Marketing at the University of Southampton is a postgraduate business degree focused on marketing in a digital environment.
Master of Science Digital Marketing takes 1 year and is delivered in person.
Academic entry requirements include Bachelor Degree: CGPA 3.0 out of 4.0; 2:1 degree or equivalent qualification in relevant subjects. English proficiency evidence may be required.
The estimated international tuition fee is US$13,253.
Master of Science Digital Marketing focuses on Marketing within Business at the University of Southampton.
