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Bachelor of Mass Communication

Country

Malaysia

University

Taylors University

Level

Bachelors

Field

Media

Mode

In-person

Duration

3 Years

Tuition Fee

US$ 28070

Scholarships

Up-to 30%

Overview

Taylor’s University offers a Bachelor of Mass Communication (Honours) program designed to equip students with comprehensive knowledge and practical skills across various communication disciplines.

This three-year full-time program allows students to specialize in one of four areas: Digital Media Production, Advertising & Brand Management, Journalism & Media Practice, or Public Relations. The curriculum is structured to provide a strong foundation in mass communication while offering flexibility for students to tailor their learning experiences according to their interests and career goals.

Subjects

Year 1

  • Introduction to Mass Communication
  • Visual Communication
  • Intercultural Communication
  • Communication Theory
  • Innovative Media 
  • Media Writing 
  • Media Analytics
  • Media Law & Ethics

Year 2

  • New Media and Society
  • Specialisation Modules

Year 3

  • FINAL PROJECT
  • – Choose 1 out of 5 Modules
  • Research Project
  • Internship

You will need to choose one of the specialisation below

Digital Media Production

  • Narrative Writing 
  • Digital Moving Image
  • Digital Animation and Compositing
  • Visual Storytelling
  • Audience Studies 
  • Trends in New Media 
  • Digital Media Creative Project

Journalism & Media Practice

  • Journalism Fundamentals
  • Newsgathering and Writing
  • Narrative Journalism
  • Broadcast Journalism
  • Activism and the Media
  • New Media Production
  • Journalism Professional Practice

Advertising & Brand Management 

  • Advertising Fundamentals 
  • Strategic Copywriting
  • Creative Design for Advertising
  • Brand Management
  • Corporate Identity & Branding Design
  • Media Planning and Analysis
  • Advertising & Brand Management
  • Collaborative Project

Public Relations

  • Public Relations Principles
  • Promotional Writing
  • Publicity And Media Relations
  • Crisis Management
  • Organisational Communication
  • International Public Relations
  • Public Relations Events Consultancy/Public Relations Consultancy

Requirements

QualificationRequirements
A-LevelMinimum of 2 Principal Passes.
Foundation in CommunicationPass with a minimum CGPA of 2.00.
Diploma in a related fieldPass with a minimum CGPA of 2.00.
International Baccalaureate (IB)Minimum of 24 points in 6 subjects.
Australian Matriculation (SAM/SACEi)Minimum ATAR of 55.
Canadian Pre-University (CPU)Average of 60% in 6 subjects.
Monash University Foundation Year (MUFY)50%.
Other QualificationsRecognized equivalent qualifications as approved by the Malaysian government.
English Language– IELTS: 5.0.
– TOEFL IBT: 34.
– MUET: Band 3.
– O-Level: Grade C; 1119.

Fees

Taylor’s University Common Fees

Here’s a summary of the Application, Processing, and other fees for international students

Fee Type Amount in USD
International Student Enrolment Fee US$ 651
Health Insurance US$ 110
International Student Charge US$ 698
International Student Annual Fee US$ 535
EMGS Visa Fee US$ 316
E-Visa Approval Letter US$ 37
International Security Deposit US$ 698
Total Fees US$ 3045

Tuition Fee For International Students

DetailsTuition Fee
TotalUSD 28,070

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Important Information
Common Fees: One-time registration and administrative fees paid at program commencement.
Tuition Fees: The figure is the total fee for the full program, refer to statement for breakdown.
Scholarship: The discount is applied to tuition fees only (excludes common fees).

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Disclaimer: We have taken great care to ensure that all information published on Edmates is accurate as of the time of publication. However, all information regarding a course, including but not limited to course details, fees, program durations, and schedules, is subject to change without prior notice. Prospective and current students are advised to verify all information with the University or consult an Edmates advisor before registering.

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